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29 Sep 2022 | 3 min |

Welcome to Love Rugby.

Love Rugby is a campaign to give girls a voice and raise visibility that rugby union is a game where they belong.  

We want girls to have the belief and confidence that rugby is for them. 

We need to support girls to be active.  Some girls are try scoring superstars, some are just beginning their rugby journey and others are happy playing touch rugby at school with their mates.  

It doesn’t matter, we want them to know that rugby is where you find happiness, fulfilment and a team that will feel like family. 

We’re grateful that you are here.  

If you’re still not sure about giving rugby a go, here’s a bit of help.  

The girls’ game is growing fast, and it is amazing to see the growth in opportunities for girls, but we are ambitious for more.  

If you are a coach, volunteer, teacher or anyone involved in delivering girls’ rugby please use our campaign resources to inspire and share the Love for Rugby.  

The campaign specifically targets three age-groups: 9-12-, 12-15- and 16–18-year-olds.  The graphics and content have been shaped to engage with the motives and interest of each age group.    

There are posters, social media graphics and other templates that can help you to engage with new players and showcase what you can offer girls interested in playing rugby. 

To help explain how to use the campaign for your own activities we have created brand guidelines, club activation guide, school activation guide and FAQ which can be found below.     

England’s most-capped player, Sarah Hunter, said: “There is a huge opportunity to engage and grow the girls’ game, especially as we lead up to hosting Rugby World Cup 2025. I love this campaign and am excited to see more girls giving rugby a go, whether that be at school, college or their local club.”